畫(huà)冊(cè)，是企業(yè)對(duì)外宣傳自身文化、產(chǎn)品特點(diǎn)的廣告媒介之一，是企業(yè)對(duì)外的名片，屬于印刷品。
內(nèi)容包括產(chǎn)品外形、尺寸、材質(zhì)、型號(hào)的概況等，或是企業(yè)的發(fā)展，管理，決策，生產(chǎn)等一系列概況。
Picture album is one of the advertising media for enterprises to publicize their own culture and product characteristics, and is the business card of the enterprise and belongs to printing products.
The contents include the profile of product shape, size, material and model, or a series of general
situations of enterprise development, management, decision-making and production.
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